Dale Calvert's Blog (2)

WHAT DO I DO WITH THESE OLD MLM LEADS I BOUGHT? I have had this convesation so many times over the past couple of years with consulting clients it is scary. They joined an mlm company and were told by an ignorant upline to start spending a couple hundred bucks a month for leads and pound the phones. Four months into the deal, they have made 200 phone calls with little or no results. They have 800 leads they haven't had time to phone, lead charges on their credit card, and they are ready to thr… Continue

It is no secret that the results online marketers have been receiving with their lead capture and squeeze pages have been diminishing drastically over the past several months. It is an absolutely truth that no one seems to be addressing and very few have figured out how to combat. Online marketing absolutely depends on the ability to collect data and more importantly “correct” data. I started noticing this trend about 3 years ago. At that time “spam” was at an all time high, and marketers were… Continue